Large Royal Crown Cola sign. Bright and large. Dated at bottom Robertson 11-’55. There is wear on this sign but can be clearly seen on pics.
In 1901, the Cole-Hampton-Hatcher Grocery Store was established in Columbus, Georgia. Hatcher launched the Union Bottling Works in his family’s grocery store. The first product in the Royal Crown line was Royal Crown Ginger Ale in 1905, followed by Royal Crown Strawberry, and Royal Crown Root Beer. The company was renamed Chero-Cola in 1910, and in 1925 renamed Nehi Corporation after its coloured and flavoured drinks. In 1934, Chero-Cola was reformulated by Rufus Kamm, a chemist, and re-released as Royal Crown Cola. In the 1950s, Royal Crown Cola and moon pies were a popular “working man’s lunch” in the American South. In 1954, Royal Crown was the first company to sell soft drinks in a can, and later the first company to sell soft drinks in an alluminum can. In 1984, RC Cola accounted for approximately 4-5% of soft drink sales in the United States, behind only Coke, Pepsi, Dr. Pepper, and 7 Up.
Please remember when buying vintage items they will have signs of use but that is also what makes them so unique. We do our best to photograph and explain the condition of the item as best we can. If you have any questions about a particular item please contact us. Please take the time to look at all pictures.
Product code: 8348